HubSpot Sales Starter and Sales Professional Compared

Are you looking for the ultimate tool to streamline your sales process and boost your team’s productivity? HubSpot Sales might be the answer!

In this article, you’ll find features, pricing, and benefits of HubSpot Sales Starter and HubSpot Sales Professional to help you to make the best decision for your business.

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Short Summary

  • HubSpot Sales offers a range of features tailored to different business sizes and needs, with advanced tools for experienced sales teams.
  • Pricing options include Free, Starter ($18/month), Professional ($441/month).
  • More than 1,400 custom integrations & add-ons can help businesses optimize their processes.

Table of Contents

Introduction to HubSpot Sales

HubSpot is an inbound marketing and sales tool helping businesses attract clients, convert valuable prospects, and finalize successful deals.

HubSpot Sales is designed to facilitate the sales part and offers a range of features and pricing options tailored to cater to companies of different sizes and needs, with Free, Starter, Professional, and Enterprise plans available.

Sales Hub seamlessly integrates with its CRM allowing you to manage your sales pipeline, track deal stages, and analyze sales performance.

In addition to the sales tools, HubSpot also offers a Marketing and Service Hub, providing businesses with an integrated suite of tools that cover every aspect of the customer journey.

With four pricing plans, HubSpot provides a scalable solution for businesses looking to expand their sales capabilities.

Software Features: Free vs. Starter vs. Professional

HubSpot Sales offers four tiers: Free, Starter, Professional, and Enterprise.

Each plan comes with a unique set of features and capabilities, catering to a wide range of business needs and sizes, including deal stage tracking for better sales process management.

HubSpot’s Free Sales Hub

The free plan provides basic functionalities like email scheduling, Slack integration, user management, reporting dashboard, meeting scheduling, live chat, limited use of conversational bots, and integrations with Gmail and Outlook.

It offers an unlimited number of users, making it an ideal starting point for small businesses looking to efficiently manage their contact records.

Sales Hub Starter is designed for smaller businesses and smaller sales teams looking to optimize their sales processes and take their sales performance to the next level.

The Starter plan includes features such as:

  • Goal tracking
  • Bigger product library (up to 1 million products)
  • Email scheduling
  • 5.000 email templates
  • Conversational routing
  • Conversational bots
  • Deal stage task automation
  • Rep productivity performance
  • Multiple currencies
  • In app support

Sales Hub Professional

Sales Hub Professional is the ultimate solution for experienced sales teams and larger organizations looking for advanced features to supercharge their sales processes.

Pro users will get access to powerful additional features like:

  • Even bigger product library (up to 15 million products)
  • Sales automation with sequences
  • Standard contact scoring
  • Shared inboxes
  • Customer reporting
  • Conversational bots with additional features
  • Lead rotation automation
  • Powerful sales analytics
  • Salesforce integration
  • Deal and company scoring
  • Phone support

Sales Hub Professional allows sales teams to prioritize high-quality leads and maximize their time and efforts.

HubSpot Sales Hub Enterprise

For those seeking even more advanced features, consider upgrading to the Sales Hub Enterprise, The enterprise plan comes with additional features and permissions as:

  • Custom objects
  • Predictive lead scoring
  • Forecasting
  • Recurring revenue tracking

Pricing Breakdown: Sales Starter and Professional

HubSpot Sales Starter is priced at $18 per month when commit annually and includes 2 paid users, with a fee of $9 per month for each additional user.

  • This plan is an affordable option for small businesses and smaller teams who want to access advanced features without breaking the bank.

HubSpot Sales Professional costs $450 per month when commit annually and includes 5 paid users with a fee of $90 per month for each additional user.

  • This plan is designed for larger teams and organizations.

Integrations and Add-Ons

HubSpot offers a wide range (more than 1,400) of integrations and add-ons to help you optimize your sales toolkit and maximize your experience.

HubSpot App Marketplace

One example is the Stripe integration, which provides your customers with a convenient payment option through HubSpot Quotes, making it easier for them to complete their purchases.

Another powerful add-on is the 1:1 video creation feature, which enables you to create personalized videos from within HubSpot and send them directly to prospects through email.

This feature allows you to stand out from the competition and build deeper connections with your prospects, ultimately increasing your chances of closing deals.

How HubSpot Enhances Productivity

HubSpot is designed to improve sales team efficiency and productivity through features like automation, sales engagement, task management, and reporting.

By automating repetitive tasks, such as task and lead rotation, your sales employees can focus on more critical tasks that drive revenue growth.

In addition to automation, HubSpot offers a comprehensive suite of sales analytics and reporting tools that provide visibility into the performance of your sales pipeline.

With this data at your fingertips, your sales team can make data-driven decisions and optimize the sales funnels for better results.

One way to further enhance your sales employee’s productivity is by leveraging the HubSpot/Slack integration.

This integration allows your sales team to receive notifications and updates directly in Slack, keeping them informed and engaged throughout the sales process.

5 Tips to Make the Most Out of HubSpot Sales

To truly make the most of HubSpot Sales, it’s essential to follow some tips and best practices to optimize your workflows, utilize templates, and leverage analytics.

  1. First, make sure to maintain a tidy database by regularly removing duplicate contacts, keeping contact information up to date, and segmenting your contacts into lists, ensuring an organized contact record.
  2. When it comes to email templates, create templates for common customer inquiries, personalize emails with customer data, and employ A/B testing to optimize your email campaigns. This will ensure that your communications are consistent and professional.
  3. Finally, make data-driven decisions by creating actionable reporting dashboards that track key performance indicators, automate reports, and provide insights into your sales team’s performance.
  4. By leveraging powerful analytics and recurring revenue tracking tools, you can continuously improve your sales processes and drive better results for your business.

Alternatives to HubSpot Sales

While HubSpot Sales offers an impressive suite of features and tools, it’s essential to consider alternative CRM and sales software options to ensure you make the best decision for your business.

Some of HubSpot’s competitors include Salesforce, Pipedrive, and the Zoho Corporation’s suite of applications.

When comparing HubSpot Sales to its competitors, consider factors such as features, pricing, and ease of use. 

As you evaluate different CRM and sales software options, make sure to take the time to understand the unique features and benefits each platform offers.


In conclusion, HubSpot Sales is a powerful sales platform that offers a range of features and pricing plans that benefit every growing business.

By comparing the Starter and Professional plans, you can make an informed decision on the best solution for your business.

Regardless of which plan you choose, the Sales Hub provides the tools and features necessary to streamline your sales processes, enhance your team’s productivity, and drive revenue growth.


What is HubSpot sales?

HubSpot Sales is a powerful platform that enables businesses to optimize their sales process with features such as automated lead scoring and predictive analytics.

This platform can help sales reps close more deals by automating complex processes and improving overall customer experience.

What is HubSpot Sales hub used for?

The HubSpot Sales Hub is a great tool to help sales teams streamline their operations, improve efficiency and achieve better results.

It allows users to automate tasks, easily manage the deal pipeline, get insights on customer behavior, and keep track of performance.

What is the difference between HubSpot marketing and sales?

The primary difference between HubSpot Marketing and Sales is that Marketing helps nurture leads, while Sales helps close deals.

HubSpot’s marketing hub is focused on content marketing and offers tools for marketing teams to attract visitors, convert leads, close deals and analyze their success.

On the other hand, Sales Hub helps sales reps manage and monitor all interactions with their prospects, measure progress in real-time, and optimize workflows.

What is the main difference between HubSpot Sales Starter and Professional plans?

The key difference between HubSpot Sales Starter and Professional plans is the level of functionality available; the Starter plan is suitable for small teams, offering basic features such as basic automation and goal tracking, whereas the Professional plan is designed for larger teams and provides more advanced features, including email sequences and custom reporting.

How does HubSpot Sales improve sales team efficiency?

HubSpot Sales boosts sales team efficiency by providing an all-in-one CRM platform to automate mundane tasks, plan and organize complex customer interactions, and generate insightful reports.


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